News
New Exports of Serbian Food Producers
Date: 2008-07-02
More than $5,000,000 of contracted sales is the result of Serbia’s exhibition, “Natural Serbia” at the “54th Summer Fancy Food Show”, held in New York from June 29 to July 1, 2008.
The USAID Agribusiness Project, Serbian Investment and Export Promotion Agency (SIEPA), Serbian Ministry of Agriculture and Serbian companies presented Serbia’s forest mushrooms, famous raspberries, fruit jams, juices and other top quality products.
Arex Marzipan, Art-ival, Foodland, Igda impeks, ITN, Jugprom, Marni, ML Company, Pro-Polis Plus, Sicoberry are amongst the companies that participated at the Fair that regularly attracts thousands of exhibitors from around the world and draws approximately 20,000 attendees from specialty food, gift and department stores, supermarkets, restaurants and other related businesses.
Considering the contacts and business arrangements made, it is expected that the sales will at least double over the period to come.
The Serbian Ministry of Agriculture secured financial support for the exhibition and the USAID Agribusiness Project provided technical assistance in selling on the U.S. market as well as organizing meetings during the show with potential buyers of Serbian agricultural products.
Collaboration with the USA Continues
Date: 2008-06-25
Marilynn Schmidt, the United States Agency for International Development (USAID) Deputy Mission Director to Serbia visited Arilje on Monday, June 23.
She toured the Innovation Center and the Ari Nova cooperative to learn more about their operations.
After speaking to Radojko Lukovic, Director of the Innovation Center, and Dragan Milosavljevic, Director of the AriNova cooperative, Deputy Director Schmidt visited Ljubisa Milijanovic’s blueberry orchard, ULO’s cold storage facility, and AriNova cooperative’s strawberry demonstration orchard.
The Innovation Center and the AriNova cooperative collaborated with previous USAID projects and are continuing their cooperation with the United States Agency for International Development through the USAID Agribusiness Project.
During her stay in Arilje, the USAID Deputy Mission Director also met municipal representatives and visited the
Local Economic Development office which is supported by the
USAID MEGA Program.
Advanced Tools for Advanced Economy
Date: 2008-05-26
Better understandings of international markets, overall scanning of the global market to identify opportunities for product diversification and potential markets have been the goals of ITC Market Analysis Tools and Market Profiles trainings held in Belgrade, May 19-22nd. Participants were 35 professionals working on the USAID’s Competitiveness, SCOPES and Agribusiness projects, as well as partners from SIEPA and World Trade Organization (WTO).
“During these two trainings I got familiar with a great tool to increase market driven Serbian agricultural products sales and export. I have learned how to determine the structure of the world market for a specific product, what are the trade partners for my country and target markets, which countries are competing in certain markets, what tariff barriers exist there, and where opportunities for market diversification are,” says Pedja Cerovi?, the USAID Agribusiness Project Fruit Sector Lead.
Trainings was designed and conducted by International Trade Centre UNCTAD/WTO, experts.
“The technical level of participants was high and contributed to a very rapid and impressive progress in the implementation of the workshop. The combination of participants from SIEPA and from the USAID projects enriched the workshop and allowed remarkable debates and information-sharing discussions. I enjoyed this mission very much,” says Eric Buchot, Market Analyst, one of the trainers.
Adding Value to Agricultural Domestic and Export Sales
Date: 2008-05-22
On May 20, 2008, Jeffrey Spear, one of the leading american experts in design, strategic marketing and planning discussed current concepts in design with representatives of 36 Serbian agribusinesses and design companies.
"The Value of Marketing - Adding Value to Domestic and Export Sales Through Design" was the main topic. Mr. Spear established his design studio in 1978, and has worked with a number of well known food and agricultural producers such as BaskinRobbins, Marron Foods and Timboon Farmhouse Cheese.
His presentation is co-sponsored by the Serbian Chamber of Commerce, Fruits of Serbia Association and the USAID Agribusiness Project.
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Serbia Featured at the Fancy Food Show in New York
Date: 2008-05-20
The USAID Agribusiness Project, Serbian Investment and Export Promotion Agency (SIEPA), Serbian Ministry of Agriculture and Serbian companies will showcase Serbia’s forest mushrooms, famous raspberries, and fruit jams and juices at the “54th Summer Fancy Food Show” in New York from June 29 to July 1, 2008.
The Fancy Food Show hosts thousands of exhibitors from around the world and regularly attracts approximately 20,000 attendees from specialty food, gift and department stores, supermarkets, restaurants and other related businesses. Serbia’s exhibition, “Natural Serbia” will feature top quality food producers who anticipate increased sales from their participation in the show.
Since 2004, Serbian firms have gained approximately $6 million annually in new business from foreign buyers attending the Fancy Food Show.
